What this means
Advertisers and partners report what you do on their own sites and apps, and Meta uses it to personalize ads on Instagram and on other sites and apps that use its advertising services.
Meta uses information that advertisers, businesses, and other partners provide about your activity off Meta Company Products to personalize the ads it shows you on its Products, and on websites, apps, and devices that use its advertising services.
Why this matters
It is the ad input that reaches furthest beyond the app itself.
What the policy says
Receiving and using information from third parties to tailor the ads you see: We’ll use information that advertisers, businesses and other partners provide us about activity off the Meta Company Products that we have associated with you to personalize ads that we show you on our Products, and on websites, apps and devices that use our advertising services. We receive this information whether or not you’re logged in or have an account on our Products, see the Cookies Policy for more information.
From Meta Privacy Policy
View the source document (Meta Privacy Policy, opens in a new tab) Source captured on
What you can do
A verified privacy control can reduce this.
Plainlyst Premium shows where to find it, what it changes, what it doesn’t change, and what may stop working.
View in Privacy Tune-Up