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Tumblr

Social & Community

Source-backed from Tumblr Privacy Policy

143
reviewed findings
15
key findings
3
free to read here
7
verified controls

3 of them depend on where you live.

Privacy Snapshot

What the published policy covers, and how much we found under each. Tap one to read it.

  • Location 1 finding
  • Camera & Photos 2 findings
  • Contacts 3 findings
  • Messages 1 finding
  • Sensitive Data 3 findings
  • Tracking 17 findings
  • Advertising & Profiling 13 findings
  • Sharing 35 findings
  • Controls & Permissions 65 findings
  • Other 3 findings

3 findings, in full

The first 3 of this report’s 15 key findings, complete — claim, reasoning, and the policy’s own wording.

Messages A private message may be posted publicly by the person you sent it to

What this means

The policy names Asks, Fan Mail and submitted posts as the features this applies to.

Anything you send another Tumblr user privately, particularly through an Ask, Fan Mail or a submitted post, may be posted publicly by that user.

Why this matters

Privacy between two people depends on both of them. A platform's controls do not reach the other person's choices.

What the policy says

Also, please keep in mind that anything you share privately with another user, particularly through an Ask, Fan Mail, or submitted post, may be posted publicly by that user.

From Tumblr Privacy Policy

Source captured on

Sharing Control available in some regions In some US states, Tumblr's ad sharing may count as a sale

What this means

The policy describes this as sharing your information with advertising partners that state law may treat as a sale.

Tumblr says that in some US states its sharing of your information with advertising partners may count as a sale of that information under state law.

Why this matters

“Sale” in these laws can cover data passed for advertising with no money involved. Where it applies, an opt-out usually applies too.

What the policy says

In some US states, this data sharing may be considered a “sale.” To learn more about how we select the ads you see, check out Tumblr’s Ads & You .

From Tumblr Privacy Policy

Source captured on

What you can do

A verified privacy control can reduce this, where it is available to you.

Plainlyst Premium shows where to find it, what it changes, what it doesn’t change, and what may stop working.

View in Privacy Tune-Up
Camera & Photos Tumblr may collect the EXIF data inside images you upload

What this means

That can include details of your camera and its settings, used to improve the service and add features.

Tumblr may collect information carried inside the images you provide, such as details of your camera, its settings, or EXIF data, and uses it to improve the service and add features.

Why this matters

EXIF is data a camera writes into a photo file. It can record the device, the settings, and sometimes where the picture was taken.

What the policy says

For example, when it's included as part of your images, we may collect information describing your camera, camera settings, or EXIF information .

From Tumblr Privacy Policy

Source captured on

12 more key findings a free account opens, by topic

  • Tracking 4
  • Sensitive Data 2
  • Sharing 2
  • Camera & Photos 1
  • Contacts 1
  • Controls & Permissions 1
  • Other 1

Create a free account to read all 15

And every key finding for every company you use, with your companies saved and a dashboard of what is worth seeing across them, plus your Privacy Tune-Up. An email and a password — no card.

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Unlock the complete Tumblr report

A free account opens all 15 key findings. 128 additional reviewed findings are available in the complete report.

  • Location 1 more
  • Contacts 2 more
  • Sensitive Data 1 more
  • Tracking 13 more
  • Advertising & Profiling 13 more
  • Sharing 32 more
  • Controls & Permissions 64 more
  • Other 2 more

  • Complete report

    128 additional reviewed findings, each shown with the policy wording behind it, like the 15 above.

  • Privacy Tune-Up

    7 verified privacy controls, 3 of them high-impact — where each one is, what it changes, and what may stop working.

  • Stay protectedPlanned

    Told when the policy changes.

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Plainlyst simplifies selected disclosures from privacy policies. It does not claim to capture every statement or practice in a policy, and it is not legal advice.

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Official sources only. Every finding quotes the company’s own policy, and every record names the document behind it. We do not grade anybody.