What this means
T-Mobile says that where a customer opts into Tailored Offers and Ads, T-Mobile and its partners analyze the customer's app usage, purchase information, browsing activity, precise location, and Customer Proprietary Network Information (CPNI).
If a customer opts into Tailored Offers and Ads, T-Mobile and its partners analyze the customer's app usage, purchase information, browsing activity, precise location, and CPNI.
Why this matters
CPNI is the carrier's own record of your calls and service use, and opting in is what brings it into an advertising analysis.
What the policy says
If you opt in to Tailored Offers and Ads, we and our partners will analyze your data including app usage, purchase info, browsing activity, precise location, and CPNI for our Tailored Offers and Ads program.
From T-Mobile Privacy Policy Notice
View the source document (T-Mobile Privacy Policy Notice, opens in a new tab) Source captured on