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Zillow

Local & Discovery

Source-backed from Zillow Group Privacy Notice

52
reviewed findings
15
key findings
3
free to read here
10
verified controls

4 of them depend on where you live.

Privacy Snapshot

What the published policy covers, and how much we found under each. Tap one to read it.

  • Location 3 findings
  • Camera & Photos 1 finding
  • Sensitive Data 4 findings
  • Tracking 6 findings
  • Advertising & Profiling 8 findings
  • Sharing 12 findings
  • Controls & Permissions 16 findings
  • Other 2 findings

3 findings, in full

The first 3 of this report’s 15 key findings, complete — claim, reasoning, and the policy’s own wording.

Sensitive Data Zillow Group lists Social Security and card numbers among sensitive data

What this means

In its California disclosures, Zillow Group lists sensitive information including Social Security, driver's license and passport numbers, card numbers with expiration date and CVV, financial account and routing numbers, and precise geolocation.

Why this matters

These are among the most sensitive kinds of personal data.

What the policy says

Sensitive Information , including Social Security number, driver’s license number, passport number, credit/debit card number plus expiration date and security code (CVV), financial account number and routing number, username and password, and precise geolocation.

From Zillow Group Privacy Notice

Source captured on

Advertising & Profiling Zillow Group may share your identifiers and interests with ad networks

What this means

Zillow Group may share device identifiers, hashed identifiers such as a hashed email, cookie IDs and inferences about your interests with advertising and social networks to display targeted ads.

Zillow Group may share device identifiers, hashed identifiers (such as a hashed email), cookie IDs and inferences about your interests with advertising and social networks to display targeted ads.

Why this matters

Your home search can shape the ads you see elsewhere.

What the policy says

Advertising networks and social networks: we may share device identifiers, a hashed identifier (such as a hashed email address), cookie ID or other internet/network information; inferences about your interests and preferences, for the purpose of displaying targeted advertisements.

From Zillow Group Privacy Notice

Source captured on

What you can do

A privacy control may reduce part of this practice, where it is available to you.

Plainlyst Premium shows where to find it, what it changes, what it doesn’t change, and what may stop working.

View in Privacy Tune-Up
Sharing Data shared with business partners typically includes your contact details and searches

What this means

Zillow Group says the information it shares with business partners varies with the interaction and the partner's role, and typically includes your contact information plus your search histories and insights derived from them.

Data shared with business partners varies, and typically includes your contact information plus your search histories and insights derived from them.

Why this matters

Partners such as agents can learn what you have searched for.

What the policy says

The type of data shared varies based on the nature of your interaction with our services and the specific business partner’s role and typically includes your contact information you provide as well as your search histories and insights derived from those histories. For example, if you make a request to get in contact with an agent, tour a home, or submit other requests, we may share your contact information and other content provided (e.g., name, email, phone number) and history of home or other property searches, including those you may have saved or liked, with a real estate …

From Zillow Group Privacy Notice

Source captured on

12 more key findings a free account opens, by topic

  • Controls & Permissions 4
  • Advertising & Profiling 2
  • Tracking 2
  • Camera & Photos 1
  • Location 1
  • Sensitive Data 1
  • Sharing 1

Create a free account to read all 15

And every key finding for every company you use, with your companies saved and a dashboard of what is worth seeing across them, plus your Privacy Tune-Up. An email and a password — no card.

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Unlock the complete Zillow report

A free account opens all 15 key findings. 37 additional reviewed findings are available in the complete report.

  • Location 2 more
  • Sensitive Data 2 more
  • Tracking 4 more
  • Advertising & Profiling 5 more
  • Sharing 10 more
  • Controls & Permissions 12 more
  • Other 2 more

  • Complete report

    37 additional reviewed findings, each shown with the policy wording behind it, like the 15 above.

  • Privacy Tune-Up

    10 verified privacy controls, 2 of them high-impact — where each one is, what it changes, and what may stop working.

  • Stay protectedPlanned

    Told when the policy changes.

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Plainlyst simplifies selected disclosures from privacy policies. It does not claim to capture every statement or practice in a policy, and it is not legal advice.

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Official sources only. Every finding quotes the company’s own policy, and every record names the document behind it. We do not grade anybody.