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Source-backed from NIKE U.S. Privacy Policy

This report covers the NIKE U.S. Privacy Policy (last updated June 30, 2026), which applies to the personal information Nike, Inc. and its affiliates collect when you interact with them as a customer, including through their websites, mobile apps, stores and events. Its controls also draw on Nike’s Learn More About Workout Info page, which the policy links to. It does not cover the additional privacy notices Nike says it may provide for certain personal information, such as for a particular partner promotion, or the other pages the policy links to; these were not reviewed for this report.

127
reviewed findings
15
key findings
3
free to read here
15
verified controls

5 of them depend on where you live.

Privacy Snapshot

What the published policy covers, and how much we found under each. Tap one to read it.

  • Location 6 findings
  • Camera & Photos 3 findings
  • Microphone & Audio 1 finding
  • Contacts 1 finding
  • Messages 1 finding
  • Sensitive Data 11 findings
  • Tracking 7 findings
  • Advertising & Profiling 15 findings
  • Sharing 14 findings
  • Controls & Permissions 43 findings
  • Other 25 findings

3 findings, in full

The first 3 of this report’s 15 key findings, complete — claim, reasoning, and the policy’s own wording.

Location Under California law, Nike lists precise geolocation among the sensitive data it collects

What this means

Nike says that, under California law, the sensitive personal information it collects includes precise geolocation.

Why this matters

Precise location can show where you live, work and travel.

What the policy says

This information includes the following categories of personal information as defined under California law: […] Sensitive personal information, specifically: (a) log-in, financial account, debit card, or credit card number in combination with any required security or access code, password, or credentials allowing access to an account, (b) precise geolocation information; and (c) personal information collected and analyzed concerning a consumer’s health.

From NIKE U.S. Privacy Policy

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What you can do

A privacy control may reduce part of this practice.

Plainlyst Premium shows where to find it, what it changes, what it doesn’t change, and what may stop working.

View in Privacy Tune-Up
Sensitive Data Nike may collect data from Apple HealthKit or Google Fit

What this means

Nike says it may collect information from your device's health and fitness repository, such as Apple HealthKit or Google Fit.

Why this matters

Health and fitness apps can hold detailed information about your body and activity.

What the policy says

We may also collect information from your device’s health and fitness repository (such as Apple’s HealthKit or Android’s Google Fit).

From NIKE U.S. Privacy Policy

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What you can do

A privacy right lets you act on this, where it is available to you.

Plainlyst Premium shows where to find it, what it changes, what it doesn’t change, and what may stop working.

View in Privacy Tune-Up
Advertising & Profiling Privacy control available Nike shares your browsing data with ad networks for targeted ads

What this means

Nike says it shares identifiers, device information, online activity and browsing information, and inferences with marketing and advertising networks and social platforms for targeted advertising.

Why this matters

Ad networks and social platforms receive your identifiers, device and browsing information, and inferences about you to target ads.

What the policy says

We also share your personal information (including identifiers, device information, online activity and browsing information, and inferences) with marketing and advertising networks and social platforms for targeted advertising. These types of disclosures of your personal information may be deemed a “sale” under applicable law, but we do not otherwise sell personal information to third parties for money or other compensation.

From NIKE U.S. Privacy Policy

Source captured on

What you can do

A verified privacy control can reduce this.

Plainlyst Premium shows where to find it, what it changes, what it doesn’t change, and what may stop working.

View in Privacy Tune-Up

12 more key findings a free account opens, by topic

  • Controls & Permissions 4
  • Advertising & Profiling 2
  • Contacts 1
  • Location 1
  • Other 1
  • Sensitive Data 1
  • Sharing 1
  • Tracking 1

Create a free account to read all 15

And every key finding for every company you use, with your companies saved and a dashboard of what is worth seeing across them, plus your Privacy Tune-Up. An email and a password — no card.

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Unlock the complete Nike report

A free account opens all 15 key findings. 112 additional reviewed findings are available in the complete report.

  • Location 4 more
  • Camera & Photos 3 more
  • Microphone & Audio 1 more
  • Messages 1 more
  • Sensitive Data 9 more
  • Tracking 6 more
  • Advertising & Profiling 12 more
  • Sharing 13 more
  • Controls & Permissions 39 more
  • Other 24 more

  • Complete report

    112 additional reviewed findings, each shown with the policy wording behind it, like the 15 above.

  • Privacy Tune-Up

    15 verified privacy controls, 3 of them high-impact — where each one is, what it changes, and what may stop working.

  • Stay protectedPlanned

    Told when the policy changes.

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Plainlyst simplifies selected disclosures from privacy policies. It does not claim to capture every statement or practice in a policy, and it is not legal advice.

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Official sources only. Every finding quotes the company’s own policy, and every record names the document behind it. We do not grade anybody.