Source-backed from Paramount Skydance Privacy Policy
91
reviewed findings
15
key findings
3
free to read here
14
verified controls
7 of them
depend on where you live.
Privacy Snapshot
What the published policy covers, and how much we found under each.
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Location4 findings
Camera & Photos1 finding
Microphone & Audio2 findings
Messages1 finding
Sensitive Data4 findings
Tracking13 findings
Advertising & Profiling13 findings
Sharing8 findings
Controls & Permissions29 findings
Other16 findings
3 findings, in full
The first 3 of this report’s 15 key findings, complete — claim, reasoning, and the policy’s own wording.
LocationWhere U.S. law allows, Paramount targets ads using sensitive data
Why this matters
In the U.S., information Paramount itself calls sensitive can be used to target ads where the law allows it.
What this means
In Paramount's company-wide privacy policy, which covers Paramount+'s streaming service, Paramount says that in the U.S. there may be instances where it processes sensitive personal information, which it uses only when permitted by applicable laws — naming race/ethnicity, precise location information and your account/password as examples — to provide its services, perform analytics, serve you targeted advertising and meet its legal obligations.
In the U.S., Paramount names precise location information as an example of the sensitive personal information it uses when permitted by applicable laws, for purposes that include analytics and targeted advertising.
What the policy says
In the U.S., there may be instances where we process information that is considered “sensitive personal information”. We use sensitive personal information only when permitted by applicable laws (such as race/ethnicity, precise location information, and your account/password) – specifically, to provide you with the Paramount Services, to perform analytics on the Paramount Services, to serve you targeted advertising, and to comply with our legal obligations.
From Paramount Skydance Privacy Policy
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What you can do
A privacy control may reduce part of this practice, where it is available to you.
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SharingParamount shares online identifiers, preferences and other details with advertisers
Why this matters
Advertisers receive more than identifiers: what you like to do online and other details Paramount learns about you.
What this means
In Paramount's company-wide privacy policy, which covers Paramount+'s streaming service, Paramount says the personal information it shares with advertisers includes online identifiers, information about what you like to do online, your preferences, and other details it learns about you.
Paramount says the information it shares with advertisers includes online identifiers, information about what you like to do online, your preferences, and other details it learns about you.
What the policy says
The types of personal information that we share include online identifiers and information about what you like to do online, your preferences, as well as other details we learn about you. Sometimes we segment our consumers based on their interests and we share those groups with companies that will provide additional insights about that group.
From Paramount Skydance Privacy Policy
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What you can do
A privacy control may reduce part of this practice, where it is available to you.
Plainlyst Premium shows where to find it, what it changes, what it
doesn’t change, and what may stop working.
TrackingPartners help track you so Paramount can build ad profiles
Why this matters
Your activity beyond Paramount’s own services can feed a profile used to choose your ads.
What this means
In Paramount's company-wide privacy policy, which covers Paramount+'s streaming service, Paramount says it partners with companies, including data licensors and aggregators, advertising networks and data analytics providers, to help it track your activity across its services and other companies’ services, so that it can build a profile about you that helps it display personalized ads.
Paramount says it works with companies including data licensors and aggregators, ad networks and analytics providers to track your activity across its services and other companies' services, so that it can build a profile about you for personalized ads.
What the policy says
We partner with companies, including data licensors and aggregators, advertising networks, data analytics providers, and other advertising partners, to help us track your activity across the Paramount Services, as well as Third-Party Services, so that we can build a profile about you that helps us display personalized ads to you on the Paramount Services and other Third-Party Services. This includes online identifiers and information about your online activities and preferences as described above, information we derive described below, demographic data, and purchasing behavior.
From Paramount Skydance Privacy Policy
Source captured on
What you can do
A privacy control may reduce part of this practice, where it is available to you.
Plainlyst Premium shows where to find it, what it changes, what it
doesn’t change, and what may stop working.
12 more key findings a free account opens, by topic
Advertising & Profiling
4
Controls & Permissions
3
Messages
1
Microphone & Audio
1
Other
1
Sensitive Data
1
Tracking
1
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A free account opens all 15 key findings.
76 additional reviewed
findings are available in the complete report.
Location3 more
Camera & Photos1 more
Microphone & Audio1 more
Sensitive Data3 more
Tracking11 more
Advertising & Profiling9 more
Sharing7 more
Controls & Permissions26 more
Other15 more
Complete report
76 additional reviewed findings, each shown with the policy wording behind it, like the 15 above.
Privacy Tune-Up
14 verified privacy controls, 2 of them high-impact — where each one is, what it changes, and what may stop working.
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